1.0 How to produce good quality information

December 30, 2007 0 Comments

Judge: web sites for health

December 30, 2007 0 Comments

The name of your organisation should be clear and obvious on every page of the site. Provide full details about your organisation. This information is usually put in sections called “About us” and “Contact us”. It includes, where applicable: Contact details: (a) name of organisation; (b) postal address; (c) telephone number; (d) fax number; (e) …

Judge: web sites for health

December 28, 2007 0 Comments

Explain the terms and conditions under which you produce your site. Privacy You are bound by the Data Protection Act. You must give information about: whether you use cookies or not; whether you ask for personal information or not, or just accept personal information volunteered by the user, for example, if they send you an …

Judge: web sites for health

December 28, 2007 0 Comments

Web sites and their contents are protected by copyright law. They are protected in the same way as printed material. This happens automatically. Your copyright People can copy information from your site for the purposes of non-commercial research and personal study. They must acknowledge you and your site as the source. They cannot reproduce your …

Judge: web sites for health

December 28, 2007 0 Comments

There are two levels to ensuring the quality of this medical information. First level The use of quality criteria will indicate to people that the information is likely to be reliable. Include these details with each piece of medical information: the name of the author, with the reasons why people should trust what they have …

Judge: web sites for health

December 28, 2007 0 Comments

Users could judge you by the amount and type of advertising you place on your site. The type of advertising could also suggest to users a possible bias in the information you provide, for example, if you advertised a pharmaceutical product or a health care product or service. If you take advertising: make sure the …

3.0 How to market Web sites

December 28, 2007 0 Comments

Judge: web sites for health

December 28, 2007 0 Comments

If your site is targeting groups with a first-language other than English, it might be appropriate for information to be provided in those languages as well. Translating information into other languages is not simple. There are Web sites offering automatic, computer translation but: (a) they only translate small amounts of text; (b) they only cover …

Judge: web sites for health

December 28, 2007 0 Comments

Obtaining endorsement from other organisations, demonstrated by the presence of their logo, or kitemark, on your site, can be helpful, but it is not a requirement. The absence of a kitemark is not necessarily a sign of poor quality. Only a minority of sites apply for them. Kitemarks can mean many different things. The criteria …